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Elevate Your Skin's Essence


The Elixir

Weaving tradition and science in perfect harmony, allum's Elixir harnesses a selection of Arabian heritage ingredients to enrich skin health and protect against daily external stressors. Suitable for all, this formula embraces the healing power of nature. Infused with cold-pressed oils, antioxidants and Vitamin E, the elixir delivers deep hydration and
strengthens the skin's natural barrier.

Explore The Elixir | The embodied essence of our heritage.

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The Gua Sha

Grounded in the wisdom of Traditional Chinese Medicine and centuries-old techniques, allum’s Gua Sha symbolizes our dedication to preserving the essence of ancient wellness practices. This tool’s gentle, stimulating properties enrich your self-care routine, turning every use into a journey of mind-body connection. Xiuyan Jade, a precious nephrite jade, lies at the heart of our Gua Sha.

Explore The Gua Sha | A testament to the wisdom of Traditional Chinese Medicine.

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The Balm

Introducing The Balm – a cloud-like luxury for your skin. Crafted with care, this quick-absorbing blend of organic butters and oils delivers deep hydration, nourishes the skin, and leaves a lasting botanic scent of rejuvenation.

A formula, gentle and kind to the skin, vegan, organic, and non-toxic.

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Nature's Kiss on Your Lips

Discover the Akar Fasi and Saffron Tints

Our Akar Fasi and Saffron Lip Balms are the invitation to embrace nature's gentle touch, offering vibrant pigments and botanical wonders with each glide. Let your lips immerse in the richness of natural hues and wholesome ingredients. Elevate your self-care routine with the enchanting Akar Fasi or the subtle grace of Saffron, celebrating the harmonious palette of nature.

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Traditional wisdom, powered by science.

allum embraces wellness at the intersection of traditional wisdom and scientific innovation.
Our mission is to create a holistic self-care journey in harmony with slow beauty principles, ensuring our practices are vegan, cruelty-free and eco-conscious